When faced with a problem, people typically turn to the classic question "How can I solve this?"
While this is a perfectly valid question to ask, is it necessarily the most effective one? According to the theory of "evil brainstorming," the answer is no.
A now-viral TikTok video shared by Doodle Juice (@doodlejuice) could shift your perspective on problem-solving. By incorporating some effective evilness, the process may even become a little more enjoyable and engaging.
Sometimes, the traditional method of problem-solving just doesn't cut it. That's where "evil brainstorming" comes in. Instead of asking yourself how to fix a problem, this approach encourages you to consider how to make it even more disastrous.
At first glance, "evil brainstorming" might seem like a terrible and nonsensical idea. But don't dismiss it just yet – an example presented by the OP might just change your mind.
Let's say there's a woman named Susan who owns a coffee shop called Rage Against the Espresso Machine. While her coffee is popular with customers, they aren't particularly thrilled with the atmosphere.
Susan wants to improve this, but she's not going to solve the problem in a classic way by asking her team how to fix it, a question that can often elicit blank stares and a lack of creative ideas.
@doodlejuice Give yourslef an excuse to be proper EVIL with this creative thinking exercise #creativethinking #creativethinkingskills #creativeexercise ♬ original sound - Doodle Juice
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Instead of settling for the usual brainstorming approach, the coffee shop owner posed the question, "How can we make the problems even worse?"
Suddenly, her team was allowed to embrace their evil sides, and they became more engaged and thinking out of the box.
For example, one team member named Glenn suggested smashing the windows to create an annoying breeze blowing in.
And then Emma chimes in with her own twisted idea: "Let's replace all of the artwork on the walls with pictures of serial killers."
Some other wicked ideas include making the entrance door weigh two tons, installing sticky carpets, replacing all the chairs with mini slides, playing "Yellow Polka Dot Bikini" on repeat all day long, or installing flickering light bulbs.
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With a complete list of wicked suggestions in hand, the business owner proceeds to take each one, one by one, and poses the question to her team: "How can we ensure we do the exact opposite of this?"
This approach to problem-solving ensures that everyone is engaged and thinking creatively, just like crazed supervillains. They’re no longer looking for simple fixes, but rather ways to become the best business imaginable.
“And you might be surprised as the world comes out,” OP says, recommending, “Give it a shot.”
Are you sold on the idea of using this devilish yet promising approach for solving your own problems? It may be worth considering because traditional problem-solving can be dull and uninspiring, and may not yield the best results.
On the other hand, the "evil brainstorming" approach promises to yield unexpected and brilliant solutions, leaving you pleasantly surprised at how engaging and productive your brainstorming sessions can become.
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